Warner Music Group: Difference between revisions

 
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In 1990, Atlantic Video changed its name to '''A*Vision Entertainment''' after hiring Stuart Hersch as president. In 1991, WMG launched a subsidiary, '''Warner Music Vision''' to produce music videos. The first of the general entertainment videos with Atlantic's branding were the ''NASCAR Video'' magazine series. A*Vision secured the distribution rights to Penthouse Video's releases for the mass-market starting in 1991. The following year, the company acquired home video rights to the ''Shining Time Station'' series, as well as taking the ''Jane Fonda'' franchise from [[Warner Bros. Home Entertainment|Warner Home Video]]. In mid 1992, WEA had secured the distribution rights to Live Home Video's titles from Uni Distribution Corporation.
 
In late 1992, the A*Vision group was split. The A*Vision name was used for general entertainment releases, Penthouse and Jane Fonda titles, the KidVision name for children's releases, and the NightVision name was used for erotic releases. In 1993, it began co-marketing the Rhino Home Video librarylabel with Rhino Home Video's corporate parent Rhino Records. That year, A*Vision picked up the rights to the Kathy Smith workout videos from [[Media Home Entertainment]] and started the '''BodyVision''' label for workout releases. Additionally, the company launched the film label '''Atlantic Group Films''' for feature films. In 1994, the company begin distributing titles from Saban Home Entertainment and Libra Home Entertainment, outbidding [[PolyGram Video]], such as ''Mighty Morphin' Power Rangers''. Also that year, the company purchased The Maier Group, who produced the ''Buns of Steel'' videos.
 
In 1995, the company was shifted to Warner Bros. Records and it was renamed to '''WarnerVision Entertainment''' to reflect the move. Also, the film unit changed its name to '''WarnerVision Films'''. Also that year, the company picked up the sell-through distribution rights to Coliseum Video's titles. Shortly afterwards, the '''Atlantic Video''' label was quickly reinstated. Following the move, the company picked up the ''Kidsongs'' license from View-Master Video and former mass-market distributor Warner Reprise Video. Also, WarnerVision picked up the rights to the Dualstar Video titles from the defunct BMG Kidz, as well as Lightyear Entertainment from [[Bertelsmann Music Group|BMG Video]].